Is Tinder Plus Worth It?

Short answer? No. But that's not the whole story.

If you're a guy looking to get more out of Tinder, you might be considering Tinder Plus. But is it worth the extra cash? This article will show you what you're getting and if it will actually make a difference for your dating bottom line.

What Does Tinder Plus Offer?

Unlimited Likes

Tinder's basic plan limits you to a certain number of right-swipes per 12-hour period. The exact number is variable, since it depends on the algorithm's assessment of factors such as age, gender, and location, but it can be as few as 25 per 12 hours for men.

With Tinder Plus, you can swipe right as much as you want without hitting that limit. This can be useful if you live in a very populous area and want to see all that your city has to offer.


Swiped left on someone by mistake? The Rewind feature acts as an "undo" for your last swipe, whatever the direction was, giving you another shot at a potential match. You can use this feature an unlimited number of times, but only one layer deep.


The Passport feature lets you use Tinder as if you were in any other city in the world, limiting. This allows you to scope out what the dating scene is like in other cities, or swipe in a place you're about to visit so you have matches before you actually get there.

No Ads

Tinder Plus gets rid of all ads. If you hate ads or accidentally click Tinder ads sometimes, this could be important.

Go Incognito

Sometimes you want to see without being seen. Incognito Mode on Tinder Plus allows you to swipe as normal, but limits your visibility only to those you've swiped on. This can have the drawback of reducing your exposure to desirable matches you haven't come across yet, however.

No Matches?

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The Cost of Tinder Plus

The cost of Tinder Plus is another thing the algorithm cooks up depending on who and where you are. It’s generally cheaper for users under 30, costing around $9.99 per month, while those over 30 might pay closer to $19.99 per month. There are also options to pay for six months or a year upfront, which can reduce the monthly cost considerably, at the expense of putting you on the hook for a long-term plan.

Is Tinder Plus Worth It?

The Good

In this author's assessment, there are two features that might make Tinder Plus worth it, but they only really matter for certain types of users.

  • If you hit the daily like limit often, Tinder Plus might be worth it just for the unlimited likes.
  • Passport is useful for frequent travelers who are looking to have some fun at their destination city, or for those who are planning a move.

The Bad

For most users, the Tinder Plus features probably don't justify the cost on their own. Unlimited likes are nice, but unless you're in a big city or swiping constantly, you're not gonna need them.

But the real reason not use Tinder Plus is that the money is better spent elsewhere on Tinder itself. If you want more matches, buy some Super Likes. If you want a subscription, the higher tiers—Tinder Gold and Tinder Platinum—will give you more for your dollar.

The Bottom Line

Spend your money more wisely on Tinder.

Tinder Plus just isn’t worth it for most men. If you're going to spend money on Tinder, go for Tinder Platinum. It offers all the features of Plus and Gold, plus some powerful extras like the ability to message before matching and prioritized likes, making it a better value overall.

Read our full review of Tinder Platinum. Tinder Platinum starts at $24.99 a week.

For those considering an intermediate option, check out our review of Tinder Gold. It includes some nice features from Plus and adds a few more perks but falls short compared to Platinum. Tinder Gold starts at $18.99 per week.

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